DESTINAZIONE UMANA, TRAVEL

Registro .it meets Destinazione Umana

The episode was recorded before the Prime Ministerial Decree of 9 March 2020

What is a “human destination”? A human destination is a destination offered by this digital network of sustainable structures. An inspirational journey that arises from the willingness to know the world to discover and re-discover our inner resources.

It might seem complicated, but thanks to the advice of a travel counselor of Destinazione Umana, also Patrizio Roversi will try to plan a customized journey to reach his inner destination.

The .it is at the core of this successful project, which addresses travelers towards “minor” destinations, far from mass tourism and close to the local activities of less known territories.

Which are the outcomes?

+ 600 travelers per year

+ 200% increase in turnover from 2018 to 2019

Thanks to the web, Destinazione Umana developed human connections, and created the concept of “slow traveling”.

The web is a fundamental tool for the SMEs working in the tourism sector, including hosting structures and travel agencies.

Digital to grow, digital to compete